How Page Reloads Affect User Counting in A/B Tests

Many Mida users wonder how page reloads, especially in e-commerce scenarios like cart pages, affect user counting in A/B tests.

This article explains how Mida handles such situations to ensure accurate test results.

Understanding User Counting with Page Reloads:

When running tests on pages that reload frequently, such as cart pages where quantity adjustments trigger a refresh, you might worry about the accuracy of user counts. Rest assured, Mida is designed to handle these scenarios effectively.

Key Points:

1. Unique User Recognition: Mida uses advanced tracking methods to identify unique users across multiple page loads and sessions.
2. Single User, Single Visit: When a user adjusts quantities or performs actions that cause a page reload, Mida still counts this as one user and one visit.
3. No Special Configuration Needed: Mida's default settings are equipped to handle page reloads without counting them as separate users or visits.
4. Accurate Test Results: This ensures that your A/B test results remain accurate, even on pages with frequent reloads.

Example Scenario:

Imagine you're testing two versions of a Shopify cart page:

• Version A: /cart (default)
• Version B: /pages/cart-alt

If a user lands on Version B and adjusts the quantity of an item, causing the page to reload, Mida will still track this as a single user interaction, not as two separate users or visits.

Conclusion:

You can confidently run A/B tests on pages with reload functionality, knowing that Mida will provide accurate user counts and reliable test results.